If you’ve ever been to a customer meeting between a vendor of cutting edge technology and the techies who put it to work, there is an unmistakable cadence to how they unfold. The sales rep usually kicks off the meeting with a few words, maybe declares the objectives or agenda for the meeting, then sits down and shuts up.

The rest of the meeting is a Q&A mindmeld between the vendor techie specialists, who understand their products better than anyone else in the room, and the enterprise’s techies who understand their problems and projects better than anyone in the room.

You can tell it’s a good meeting when the white board looks nothing like the clean stock art above, and a lot like this:

As a non-techie, the discussion, design and deployment of technology like ours can be a fascinating process to watch, but other times it’s more productive to just give up and go get a coffee. Either way, there’s no denying that it’s tete-a-tete exchanges between like-minded tech types that make the technology world turn.

With that in mind, today we’re launching a new Solace technical blog to directly connect our best and brightest technical minds with the people that get their hands dirty with technology every day. If you’ve read this blog, you know it resides more in the market and business domains of technology. This new technical blog is an ongoing virtual incarnation of the techie-to-techie meeting described above.

Check it out — if you’re a technical reader, you’re sure to appreciate the insights shared. If you’re a non-technical reader, you’re also more than welcome to wade in to the extent you feel comfortable. Perhaps we’ll set up a page where we can step out for a virtual coffee when the dialog gets over our heads.

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